MR PORTER and BEAMS presented a collaborative curation of six exclusive collections, a series created entirely by Japan-based brands. Each designer has applied their own unique style to the limited capsules, ranging from workwear to tailoring, underpinned by a signature fusion of both contemporary and traditional styles. The six brands featured in the presentation are ALOYE, TEÄTORA, MARVY JAMOKE, KICS DOCUMENT., SASQUATCHFABRIX., orSlow. The presentation was one of the official events held during the London Collections Men week.
The installation structure is designed bySchemata Architects/Jo Nagasaka to produce an effective and powerful layout to promote the six brands. The designers referenced laundry poles typically used in Asia to dry clothing at home. Developing the concept: ‘forest of clothing poles’, the pipes were positioned at different heights and lengths, enabling the selection of garments to hang at different elevations.
MR PORTER launched in February 2011 and has established itself as the award-winning global retail destination formen’s style, combining unparalleled product offering from the world’s best menswear brands including Brioni, Givenchy, Gucci, Lanvin, ACNE Studios, Burberry Prorsum, Paul Smith, Slowear, and Saint Laurent alongside fine watches, over 32 specialist grooming brands and most recently MR PORTER SPORT – a dedicated sport and performance category that encompasses technical and stylish wares suited to nine disciplines. MR PORTER publishes unmatched content through its weekly shoppable digital magazine, The Journal and its bi-monthly broad print newspaper, The MR PORTER Post. MR PORTER champions unparalleled customer service with express worldwide shipping to more than 170 countries.
Schemata Architects/Jo Nagasaka
Jo Nagasaka established Schemata Architects right after graduating from Tokyo University of the Arts in 1998. He established the shared creative office “HAPPA” in 2007. Currently he has an office in Aoyama area of Tokyo. Jo has extensive experience in a wide range of expertise from furniture to architecture. His design approach is always based on 1:1 scale, regardless of what size he deals with. He works extensively in Japan and around the world, while expanding his design activity in various fields.
His main works include: Flat Table / SAYAMA FLAT (2008) / Aesop Aoyama (2011) / House in Okusawa (2009) / HANARE (2011) / VITRA Exhibition Stand at Fiera Milano (2015) /BLUE BOTTLE COFFEE (2015) etc.